Gimlet
Voice & Audio
Webby Honoree
Google Home voice experience for audio programming.
An interactive voice experience that translated Gimlet's audio storytelling into a new format for Alexa and Google Home.
- Challenge
- Turn podcast storytelling into an interactive experience that felt native to voice assistants rather than a simple audio playback tool.
- Solution
- MagicCo advised Gimlet on voice UX, worked with its audio-engineering team on assets, designed the conversational interface, and deployed Finding Dolores for Alexa and Google Home.
- Results
- Finding Dolores was a 2019 Webby Honoree and a Best Writing nominee.
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